From Job to Tool.

LINK | STIHL | Campaign review

One choice makes the next message more relevant. Start with the work; follow up with the tool they explored.

01 / DISCOVER

Pick the work.

Image-led banners or the email open the same landing page, with the chosen job selected.

02 / EXPLORE

Get your tool.

Cut → Mow → Trim → Clear. A still product image and a direct action move the visit forward.

03 / RETURN

A relevant STIHL Event.

A follow-up ad shows the category they explored, using the category offer supplied for this campaign preview.

Preview the follow-up

Choose a task to see a proposed category-matched event ad. This is a local demonstration, not live retargeting.

It’s a STIHL EventHanging chainChainsaw concept
STIHL

$50 OFF

STIHL MS 261 chainsaw

GET YOUR TOOL

Proposed rule: a Cut selection → chainsaw event creative. Offer copy supplied for this campaign preview.

Try the handoff

These links demonstrate category continuity in the local preview. They do not enroll anyone in an advertising audience.

Activation still required

A live implementation needs the chosen ad platform/tag, applicable consent controls, category audience rules and approved offers. Tool selection can be the audience signal; conversion can suppress further ads. This preview has no advertising pixel or external audience transmission.

Platform basis: Google Ads website-visitor audience segments. Email constraints: Mailchimp HTML email limitations.